Scooter Braun pulled Sydney Sweeney out of bed at 11 p.m. for a bike ride to Times Square, filmed the whole thing and posted it. The disguises did not survive contact with the internet.
Braun, 44, shared the reel Sunday, May 31. “When you’re in bed at 11pm and your girl says ‘I’ve never been to Times Square….’,” he captioned it. The “Euphoria” star, 28, wore a blue hoodie and black sunglasses. Braun went with a gray hoodie and a green cap.
The couple pedaled rental bikes through Midtown, stopped for a burger at a high-top counter and danced to “Empire State of Mind.” They also posed in front of a digital billboard running Sweeney’s own American Eagle ad. The night out fell on the same day Sweeney’s own show, “Euphoria,” aired its series finale.
Fans were quick with the timeline. Several pointed back to Sweeney’s 2023 “Anyone But You” press run, when she said the same thing about never seeing Times Square, and to a return trip in November 2025 while promoting “Christy.”
Braun and Sweeney met at Jeff Bezos and Lauren Sánchez Bezos’ wedding in summer 2025 and have spent the spring feeding the relationship-as-content era. On a recent podcast, Braun called her “an extraordinary woman, kind and generous and smart, and real and down to earth.”